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It's very simple, we live an Always Bearded Lifestyle™. However in Canada, the elements are harsh on our beards and we need your help to bring high quality men's beard grooming products into Canada and make them more accessible. Always Bearded Lifestyle™ is a distributor of all-natural men's beard grooming products, and with your help we can bring these products to retailers across Canada, and more importantly into your hands...and then into your beards! Support small business, support your beard! Join the community at alwaysbearded.com. We salute you! #alwaysbearded